defensive much?
Apr. 15th, 2005 04:54 pmThe Arnott's website "About the Company" section (in full, emphasis added by me):
Notice a certain theme here? 125 words, 4 paragraphs, 8 references to how aussie they are. Notice anything missing? Obviously, you need to go to the Links page (Home - Company Info - News Room - Links) to get told "Arnott's is a wholly owned subsidiary of the Campbell Soup Company."
"Patriotism is the last refuge of the scoundrel" - Samuel Johnson
Arnott's is an Australian icon. It has been Australia's favourite biscuit maker for more than 135 years.
During that time we have been dedicated to our motto, 'There's no substitute for quality' by providing people with top quality food, every time. We have also been dedicated to creating innovative, wholesome food for people to enjoy at every stage of life and every meal during the day.
Arnott's products are found in 97% of Australian homes and four in ten grocery trolleys contain a product made by Arnott's.
Today the company employs around 2,500 people in Australia. Our biscuits are made in Australia, by Australians. We support local farmers and industry by investing more than $150 million a year in locally produced raw ingredients and services.
Notice a certain theme here? 125 words, 4 paragraphs, 8 references to how aussie they are. Notice anything missing? Obviously, you need to go to the Links page (Home - Company Info - News Room - Links) to get told "Arnott's is a wholly owned subsidiary of the Campbell Soup Company."
"Patriotism is the last refuge of the scoundrel" - Samuel Johnson